Zuppa
Zuppa’s
Gazpacho
Summer campaing to promote Zuppa’s traditional cold soups.
Entretanto
Creative team:
Direction: Jorge López
Copy - Paola Almeida
Art Direction - Inés Criado
Direction: Jorge López
Copy - Paola Almeida
Art Direction - Inés Criado
Gazpacho, is the quintessential summer drink. We all go to him to refresh ourselves, except the tourists... who don't quite know what it is exactly, and ask to warm it up, all the time!
Zuppa, our not so fast food restaurant, needed to change this.
Very excited, we anounced gazpacho season in a subtle way to avoid facing your requests for another year.
Zuppa, our not so fast food restaurant, needed to change this.
Very excited, we anounced gazpacho season in a subtle way to avoid facing your requests for another year.
In case it wasn’t enough, we were a little more agresive on social media.
And just to be sure, we made stickers warning all the costumers who ordered gazpacho.
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And just to be sure, we made stickers warning all the costumers who ordered gazpacho.
Let's hope they have caught it by now, for their sake, gazpacho’s and our patience.
